It’s primarily a good way to market to new users, but it’s also a good safety device in that people are less likely to behave badly when you know someone in common.
Because Hinge wants to avoid being lumped into the Tinder category, it does put restrictions on matches.
When you first join, you are given only seven matches every day at noon (so you don’t go through all those friends-of-friends in one sitting).
When you ask more of your friends to join, the number of matches you get increases, but the maximum amount you get in one day is fifteen.
Hinge likes to call itself the “anti-Tinder,” and it may be onto something.
According to a recent Huffington Post interview with Hinge CEO Justin Mc Leod, daters are a bit burned out from Tinder, especially in Los Angeles – where Hinge is making its grand debut with 6,000-7,000 people who signed up before its launch.
People want to know who you are and how you express yourself in a dating situation, not just in everyday life.In fact, the app can boast a roughly 50% man-to-woman ratio, something unique in the online dating world where men seem to dominate.Also, the average age range of Hinge users skew older – 23 to 36, and 99% are college-educated.You are given each person’s first AND last name, age, who your mutual friends are, your age, and where you work – (all according to your Facebook profile).It also pulls your profile picture from Facebook – you can’t upload any yourself from your phone.If I pass, I’m asked whether I’m sure I want to do this, because he won’t come up in my search again.